Kwik Fit British Touring Car Championship

Partners & Sponsors

The BTCC is made possible by the support of our official partners, sponsors, and governing bodies who share our passion for British motorsport.

Title Sponsor

Kwik Fit logo
Kwik Fit
Title Sponsor

Kwik Fit is the official title sponsor of the British Touring Car Championship, the UK's leading automotive servicing brand with over 600 centres nationwide. The partnership has been central to BTCC's identity for years, bringing the championship to millions of UK consumers.

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Official Suppliers

Goodyear logo
Goodyear
Official Tyre Supplier

Goodyear supplies the official control tyre for all BTCC competitors. Every car on the grid races on the same specification Goodyear tyre, ensuring the championship remains a test of driver skill and team strategy.

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Liqui-Moly logo
Liqui-Moly
Official Lubricants Partner

Liqui-Moly is the official lubricants partner of the BTCC, supplying high-performance motor oils and additives to teams throughout the paddock. Their products are trusted by racing teams worldwide.

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Broadcast Partners

ITV logo
ITV
Official Broadcast Partner

ITV is the exclusive UK broadcast partner for the BTCC, broadcasting all 30 races live and free-to-air on ITV4. Full coverage is also available to stream on ITVX, ensuring fans across the UK never miss a moment of the action.

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Autocar logo
Autocar
Official Media Partner

Autocar is the official media partner of the BTCC, providing in-depth championship coverage, driver interviews and technical analysis throughout the season in both print and digital formats.

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Governing Bodies

Motorsport UK logo
Motorsport UK
Official Governing Body

Motorsport UK is the governing body for four-wheel motorsport in the United Kingdom, sanctioning the BTCC and ensuring the championship operates to the highest standards of safety and sporting integrity.

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BARC logo
BARC
Sanctioning Body

The British Automobile Racing Club (BARC) is one of the oldest motorsport clubs in the world and acts as the official sanctioning body for the BTCC, organising and administering the championship's technical and sporting regulations.

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TOCA logo
TOCA
Championship Organiser

TOCA Ltd is the commercial rights holder and organiser of the British Touring Car Championship. TOCA manages the commercial, marketing and broadcast relationships that keep the championship thriving as Britain's premier motorsport series.

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Interested in Partnership?

The BTCC offers unrivalled access to passionate motorsport fans across the UK. Contact the commercial team to discuss partnership opportunities.

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